Above the Clouds

In Above the Clouds, Liam Pitchford brings his trademark psychedelic style to the world of generative art. This hypnotic new collection plays with color and movement in mesmerizing detail, with each piece reflecting the natural beauty of the sky. 

Liam has worked with some of the world’s leading brands to create dreamy visual art campaigns. He typically focused on creating one work at a time in his past projects. This collection represents a new frontier for Liam with 103 cohesive yet unique pieces. 

The inspiration for this collection came to Liam while he was scrolling through his camera roll. Throughout his summer travels, he took many photos of the sky through airplane windows. From this angle, he was able to capture a range of color and texture that isn’t always visible from the ground. “I really wanted to get some of the powerful color of the sky in my work,” Liam says. The collection contains a range of color palettes that reflect the sky in different states, ranging from the soft pink and grey hues of dusk to the bold oranges and yellows of a morning sunrise. 

The creative process for this collection involved plenty of experimentation. “I had so much fun experimenting with different colorways and seeing what moods you can capture,” Liam says. This attention to detail and passion for exploration is reflected in each piece. Everything from the shapes to the movement patterns to the color palettes are stunningly detailed. Although cohesive themes are present in every piece, each has unique details that reflect an individual personality and mood. 

With so much rich detail in each piece, it’s easy to spend a long time looking at them. You’ll notice new shapes and colors in each seamless loop. The work feels tactile - although you can’t touch it, it’s easy to imagine what it might feel like in your hands. This detail is a result of Liam’s perfectionist approach. “I like to spend a lot of time adding detail and some extra craft to my work. I create a lot of iterations to get to what I’m happy with,” he says. “It’s a good and bad habit of mine, but I think it’s something that makes my work feel special.” 

The rarity traits in each piece are the times of day they represent. The shades and depth of color in the sky can change in just minutes, so each piece is a snapshot of a specific moment. Pieces representing night, sunrise, and sunset are the rarest due to their deep, vibrant color palettes. 

Liam created a very relaxing work environment to help him focus on the depth and details of this project. He enjoys ambient music as it sets the mood without being distracting. He also uses candles and incense to create a relaxing atmosphere. His go-to album while working on this collection was Matthew Wilcock’s Room to Breathe. After work, he enjoys blowing off steam by exploring London’s vibrant house and techno music scene. 

Although this is Liam’s first foray into generative art, he plans to continue exploring these concepts in future pieces. “I’ve been inspired by loads more new work and going about a whole different process of creating things,” he says. “The benefit of holding a piece from my collection is being a part of my journey and appreciating the art. I hope you enjoy viewing the work as much as I’ve enjoyed making it.”